Amid a sunlit Florence garden, an enchanted moment…
Capturing the sensuality of flowers in full bloom, Roberto Cavalli introduces Florence Blossom, a radiant Eau de Parfum that brings a new luminosity to the iconic Florence line. This contemporary floral-fruity fragrance, inspired by a blissful interlude in a Tuscan garden, is created for every free-spirited woman who revels in her natural femininity.
A free-spirited woman with authentic allure
The limited-edition fragrance continues the beguiling story of the Roberto Cavalli Florence woman, and begins an uplifting new chapter amid the sights, sounds and scents of a Tuscan garden. Perfectly combining feminine glamour with a natural allure, she embraces the verdant beauty around her as sunlight filters through the trees and delicate flower petals catch on the breeze.
Celebrating the natural feminine radiance of the Florence woman
Her carefree spirit is embodied by a perfume which opens with vibrant top notes of blackcurrant accord, mandarin essence and bergamot essence, leading into a lush heart of pink and white flowers: jasmine absolu, rose infusion and orange blossom.
The radiance of this floral-fruity bouquet is enhanced by an exclusive, intense rose infusion, obtained using a unique maceration process inspired by traditional perfumery, for a powerful and one-of-a-kind natural patina.
Sophisticated base notes of patchouli essence, sandalwood and iris accord, combined with addictive ambrox, round out the natural floral sensuality and authentic charm of this free-spirited fragrance.
Decorated with precious flowers, a radiant glass flask
Adorned with a distinctive and modern floral pattern, the beautiful glass bottle recalls the morning dew as it sparkles in the light, while its engraved floral motifs, reminiscent of traditional Italian glasswork, evoke budding spring blooms opening up under the warm light of the sun. A new pink juice and elegant gold collar reflect the femininity and glamour of the Florence Blossom scent, while the pack is embossed with iris flowers, symbolic of Florentine gardens, in vivid pink, and finished with the Roberto Cavalli logo and monogram in opulent gold.
Shot by Drew Jarrett, the sunlit imagery of the new campaign perfectly captures the joyful spirit of this uplifting new fragrance. Model Shlomit Malka, face of the Florence line, is captured in a petal-filled Tuscan garden, her flowing hair and sparkling eyes radiating a pure, natural sense of happiness and freedom – the perfect visual interpretation of this feminine, fresh and floral Eau de Parfum.
Roberto Cavalli Fragrances are exclusively distributed by SV Beauty Ltd, a member of the VJ Salomone Group of Companies.
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