Primes your eyes for all-day impactful, crease proof makeup! Say goodbye to your eyeshadow creasing and wearing off throughout the day with Max Factor Miracle Prep Eyeshadow Primer. The proven formula perfectly primes your eyelids to ensure colour glides on smoothly, and lasts all day.
Long, strong and sexy lashes have never been easier thanks to Max Factor Volume Infusion Mascara. Infused with Keratin and Biotin, this nourishing mascara provides care and volume in one.
Max Factor Makeup Artist Tip: Never pump your mascara wand in and out of the tube - the trapped air will dry it out.
Ophthalmologically tested. Suitable with contact lenses.
Want the London look? Listen to this: The Magnif'Eyes Mono collection by Rimmel London delivers a shadow that opens eyes wide. It makes a beautiful base for lids on its own or paired with other shades to sculpt and accentuate your eyes. The ultra blendable Magnif'Eyes Mono formula goes on silky and smooth.
Create an intense and dramatic look! Max Factor Masterpiece Kohl Kajal Eyeliner creates effortlessly intense eye looks that last all day. The buttery soft formula makes application smooth, and is ideal for sensitive eyes.
Introducing the new Dark Magic Mascara; a mistake-free mascara designed to offer instant dramatic volume with one stroke of its wand.Experience an intensely dark lash transformation with a uniform finish in mere seconds. A mascara you can trust from the moment it’s applied!
Discover the volumising mascara makeup artists are calling a cult classic. Masterpiece Max Mascara gives you high-impact, bold volume lashes in one sweep of the magic wand. The smooth, buildable formula delivers up to 4x your bare-lash volume, leaving a sleek, volumised finish with zero clumps. Flawless every time.